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Enriching lives through singular experiences. Enriching lives through singular experiences.

We view our clients’ travel as chapters in their life story. Our mission is to fill everyday life with moments of genuine fulfillment.
Everyone dreams of special moments encountered through travel. These aren’t created by amenities or scenery alone. By uniting technology, creativity, and intelligence, we craft bespoke experiences where serendipitous encounters weave memories into true emotions etched into life. We believe this to be so.
We view our clients’ travel as chapters in their life story. Our mission is to fill everyday life with moments of genuine fulfillment.
Everyone dreams of special moments encountered through travel. These aren’t created by amenities or scenery alone. By uniting technology, creativity, and intelligence, we craft bespoke experiences where serendipitous encounters weave memories into true emotions etched into life. We believe this to be so.

人生を豊かにする、 唯一無二の体験を。

Travel Maison

Creating travel itself through the fusion of
creativity and technology.

旅そのものを創り出す。

We are a travel maison that fuses innovative technology with exceptional hospitality to create not merely travel arrangements, but “life-transforming journeys.”
Beyond providing destinations and itineraries, we design unique narratives, elevating them into experiences felt through all five senses. Our strength lies in delivering “authentic experiences” that leave lasting memories and restore balance to mind and body.
We are not a company that operates travel—we are a company that weaves travel itself. By engaging with the essence of experience and generating new value through innovation—this is the OKUYUKI style.

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All Journeys.
One World.

Connecting travelers around the world through stories.

世界中の旅人を、物語でつなぐ。

OKUYUKI

bmm is reimagining sustainable and compelling tourism. We create journeys that foster "meaningful encounters that resonate in the heart." By uncovering the essential value of regional resources and integrating online and offline experiences, we weave new relationships between visitors and destinations. bmm is reimagining sustainable and compelling tourism. We create journeys that foster "meaningful encounters that resonate in the heart." By uncovering the essential value of regional resources and integrating online and offline experiences, we weave new relationships between visitors and destinations.

Culture
Food
Mobility
Stay
Activity

This platform is OKUYUKI—an innovative travel portal uniting curated intelligence with booking functionality. Exceptional experiences selected by professionals are personalized through AI. Originating from Japan and expanding throughout Asia, we create tourism infrastructure connecting regional futures with global travelers. This platform is OKUYUKI—an innovative travel portal uniting curated intelligence with booking functionality. Exceptional experiences selected by professionals are personalized through AI. Originating from Japan and expanding throughout Asia, we create tourism infrastructure connecting regional futures with global travelers.

World Map

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Discovering Japan

OKUYUKI — Weaving Japan’s undiscovered luxury
through exclusive, private experiences

OKUYUKI —
未知なる日本を紡ぐ、
非公開のラグジュアリー体験。

OKUYUKI is a private, invitation-only luxury experience for traveling through a Japan not yet revealed to the world.
Restricted estates, culinary sanctuaries for the select few, encounters with cultural custodians—we meticulously design these “unspoken luxuries of Japan” tailored to each guest.
Your dedicated concierge accompanies your journey, crafting “travel that exists only in memory,” deeply etched into all five senses.
What we pursue is not mere opulence, but true enrichment for each individual. By earnestly engaging with this question and creating experiences that exist nowhere else—this is the OKUYUKI philosophy.
OKUYUKI Website

Visionary Leaders

We are the driving force
behind our mission and vision.

私たちが、
ミッション・ビジョンの
実現を牽引します。

Our Mission

Creating life-changing moments.

We give form to the discovery, learning, and wonder born through travel, materializing moments that transform lives. Each of these becomes a richness of the heart, coloring life more deeply and more vividly—this is our mission.

Our Vision

Making profound experiences more accessible.

Travel possesses unparalleled power to transform lives. Yet many find themselves distanced from transformative experiences due to barriers in information gathering, planning, and booking. We envision a world where these obstacles are eliminated, where everyone can access life-changing moments with greater ease and authenticity.

People

  • President & CEO

    Shintaro Masuda

    With extensive consulting and IT experience at Accenture and Salesforce Japan, Shintaro transitioned to hospitality, gaining expertise from operations to strategic planning. This unique blend of operational insight and strategic vision shaped his management approach. He founded luxury travel brand "OKUYUKI," connecting Japan’s exceptional regional resources.

  • Executive, Business Operations

    Daiki Kato

    Following roles as Head of Accommodation Assessment at Ikyu Corporation and Vice President at Yadomu Corporation, Daiki brings extensive travel experience across all 47 Japanese prefectures and deep operational insights. He focuses on creating innovative tourism experiences that integrate AI technology with human intuition, pioneering new standards in personalized luxury travel.

and more members

  • Company Name

    blank marketing & management Co., Ltd.(bmm)

  • Address

    26F Marunouchi Eiraku Building, 1-4-1 Marunouchi,
    Chiyoda-ku, Tokyo 100-0005, Japan

  • Established

    May 25, 2021

  • Capital

    25,000,000 JPY (including reserves)

  • CEO

    Shintaro Masuda

  • Launch of Luxury Travel Service “OKUYUKI”

  • Launch of Luxury Transportation Platform “airc”

  • Establishment of blank marketing & management Co., Ltd.